By using digital media technologies, I have used technological convergence to ensure that I have produced three products as a part of a successful campaign. My use of of the Sony NX5 during the production of my music video and the use of Adobe Premier has enabled me to become a prosumer, which is a creator of media products to near a professional standard. The use of Final Cut Pro as a piece of editing software has taught me how to select and organise a music video to a very high standard using semi-professional media equipment. I have also bee able to share ideas and research global and industry standard products. Digital technology has made available to me opportunities to upload, share and distribute my products using YouTube as a free broadcast platform. It is also interactive - audiences have been able to feedback, like and comment on my products using features as Survey Monkey and other online tools. These we skills learned on this course have enabled me to gained experience not only as a user of digital technology but also to become a producer as this is important to understanding the media in an online age.
Henry Jenkins seemed very interested in examining this 'participatory culture' and most specifically how the internet has brought it to the forefront through offering opportunities for regular audience members to produce and upload their own products. This I have achieved by creating my own music video and editing, producing etc this all in a group of prosumers all my age.
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